YouTube gradually showed its determination to compete in the digital content market when it launched a page dedicated to podcasts, which Apple and Spotify have long established. However, with a large number of available users, YouTube may become a formidable competitor in the future.
Specifically, the google company has made a page dedicated to podcasts with the link being youtube.com/podcasts. The use is too obvious, it is a collection of notable podcasts for users to watch.

It is possible to recognize suggested celebrity faces such as Logan Paul, The H3 Podcast,… In the near future, YouTube podcasts may invite more big names to work for its platform.

The user interface of the podcasts site in general remains simple, like other YouTube pages such as Music, Movies, Video Games, …

That doesn’t mean YouTube podcasts don’t have traction, though, as a study conducted by Cumulus in early 2022 found that users are more likely to “watch” podcasts (i.e., follow podcasts on YouTube). is “listen” on Spotify and Apple.

TheVerge blog commented that because users have such habits, plus the platform has many video podcasts being posted, YouTube seems to be taking advantage of what is available to increase the user experience. is primary, not purely competitive.

Podcasts are also not a mainstay of YouTube when bringing in $ 1 billion, while the live streaming platform (Live Streaming) brings in $ 28.8 billion for parent company Google in 2021.

Video game streaming is YouTube’s golden goose
So the company probably doesn’t need to focus too much on podcasts to compete with competitors, but launching a column like this, Apple or Spotify can also guess, that the future the video giant will become. a very “difficult” person.

The link can only be accessed by US viewers for now, as the feature is still being tested by YouTube. But the leading technology company also promises to launch it in other markets soon, so please wait patiently!